Welcome to my blog.
Exploring Digital Marketing Strategies in 2025
Articles
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The Rise of Maximalist Marketing
For years, we’ve been told to keep things clean and simple: neutral tones, lots of white space, a soft beige filter. That was the aesthetic era of marketing, minimal, curated, and calm. But lately, something loud has taken over. Feeds are exploding with colors. Fonts are clashing. Ads look more like sticker-packed Pinterest boards than…
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Mascot Marketing: Weird or Genius?
Remember when branding meant a sleek logo and a catchy slogan? Now, it means a green owl threatening your streak on TikTok or a purple blob named Grimace making teens drink purple milkshakes in his honor. Welcome to the era of brand avatars and AI mascots – where brands are no longer just brands… they’re…
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Times Square: Marketing in Lights
I’ve been to Times Square more times than I can count, dodging tourists, taking blurry night photos, and trying not to bump into Elmo. But the last time I stood there, something felt different. This time, I was there as a marketing graduate. And suddenly, those towering screens weren’t just bright distractions—they were live campaigns.…
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My Instagram Reels Breakdown
I’ve been playing around with Reels recently, not trying to go viral, just posting consistently and testing what works. Some reels crossed 1,000+ views. Others barely reached 500. I wasn’t doing any strict A/B testing. I just switched up my content based on vibe, trends, and whatever I was feeling that day. From trending audio…
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My Articles include the readings, research ,analysis and reflections on topics related to my personal life, digital media and marketing.
Mansi's Blog 