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Exploring Digital Marketing Strategies in 2025

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Articles


  • Why Marketers Need Google Ads Editor

    When people think of digital marketing, they usually imagine the fun parts, social media posts, viral campaigns, cool graphics. But behind the scenes, there’s a lot of real work that makes marketing actually happen. Especially when you’re running ads on Google. If you’ve ever wondered how agencies manage so many Google Ads accounts without losing…

  • Labubus & The Chaos of Going Viral

    If you’ve scrolled through TikTok or Instagram lately, you’ve probably heard it:Labubus. No context. No explanation. Just chaos. A frog. A song. And somehow… it’s everywhere. But here’s the thing: this weird little word is actually a window into how the internet works now, and why marketing is shifting right alongside it. Wait, What Even…

  • Blog > Portfolio (For Me, at Least)

    Every now and then, someone asks me why I write blogs.Not in a rude way – more out of curiosity. A few days ago, someone mentioned,“There are other platforms to have a portfolio, why you writing blogs.”And I agree. There are. But I didn’t start blogging because I had to create a portfolio.I started because…

  • The Day I Met Lady Liberty (Kind Of)

    A Random Day Out Turned into a Mini NYC Core Memory Sometimes, the best plans are the ones you didn’t make. One Saturday, a friend and I decided to just go out. No reservations. No agenda. Just vibes. We took the PATH train from Journal Square to World Trade Center – a route I’ve taken…